Thursday, January 24, 2008

Toyota vs. Fresno

Some of you may have heard about this already, since it happened back in November, but I thought it was worth posting about. Toyota Motor Corporation called Fresno, California, a "low-budget tourist stop" in one of its recent Prius commercials. Well, apparently Fresno residents--and California Senator Dianne Feinstein--objected to the derogatory treatment of the city (surprise, surprise) got Toyota to pull the ad and edit any mention of Fresno out of it. Even that move wasn't enough for some, however. A member of the Fresno City Council, Harry Perea, said he'd only forgive Toyota if the company built a Prius factory in Fresno.

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